Week 7 EOC: The Pitch

The car I have chosen for my final project is the Honda HR-V. I chose this car mainly because I own i and because it is a very amazing car. With the Honda HR-V the target market would be for small families and young women 18-24, we think of this car as a family oriented car and for the ages. It may not look like this car would fit with young women but once you get the feel of the car and how it flows it will definitely grow on you. The Honda HR-V is a 4 cylinder, 141 horsepower, great gas mileage, starts at just $19,200, and comes in many different colors. Touch, pinch and swipe through music, podcasts and more. All you need is a compatible smartphone.The 7-inch touch screen makes it easy to access music, podcasts and more. Helps adjust brake pressure and engine power in the event of oversteer or understeer, helps prevent wheel lockup and retain steering control during hard braking. One HR-V Fits all with up to 58.8 cubic feet of cargo space, and you've got room for more than what you need. The HR-V is a cross over of style and versatility.

Week 6 EOC: Lady Gaga

1. House of Gaga (Lady Gaga's company/foundation) was greatly advertised when she did her tribute to Bowie at the 2016 Grammy's for Intel. In the commercial or ad she does for them she brands herself and gives her website a promotion at the end of the commercial.
2. Intel and Gaga collaborated to make the impossible possible when all of Gaga's performance was staged and made possible by the electronics of Intel. She also promotes them in their commercial. 
3. Broadcast television also was greatly promoted during the Grammy's because you can't watch them anywhere else or again. Since the market for broadcast televisions has fallen greatly due to things like tevo, phone applications, etc people aren't watching as much TV as they did back in the day and when things like this go on people are forced to watch broadcast television and watch the ads and be in the moment.

Week 5 EOC: Super Bowl Commercials

Who? Helen Mirren for Budweiser Super Bow 2016 commercial.

What? She is talking about how stupid it is that people still drink and drive in the day and age.

Where? People all over the world still drink and drive.

When? Drinking and driving can occur and be seen at any time of day, especially on days like Super Bowl Sunday.

Why? Because they think thats their only way, they don't want to spend money on a cab or an uber, most likely think that they're well enough to get behind the wheel, and most definitely don't want to go back and get their car the next day.

How? I think with this Ad, it is getting the message across that drinking and driving isn't okay and will never be okay and if you still do it then you are putting yourself, and someone else in danger.

Week 4 EOC

To me this ad means that woman are obviously still getting their periods and i think this ad is sending a beautiful body positive and intersectional ad for period friendly underwear for women and letting them know that no one should be embarrassed of their period.







Muslim women, women here in America, and women all over the world still have sexist customs pushed on them because thats how their parents did it or thats how their husband thinks. Women of today are more independent than ever and its an amazing to me that sexism and sexist customs are still alive and well. This ad just shows me how women are still viewed in this day and age.












Dove is one of those companies who makes women feel empowered no matter what shape, size, and even age! This ad is about making all women feel beautiful because when most women get olde they don't think they are as beautiful as they were when they were young. If you are 'withered' or not you are still a woman and still as beautiful as ever.

Week 3 EOC: Ethics in tobacco

HOW TO FRAME A SCENARIO

• 1. Determine the scenario: What happens in this frame?- a 'doctor/physician' is holding a pack of cigarettes
• 2. What is the setting? What are the conditions?- no real setting just what looks like the 'doctor' handing out a pack or cigarettes.
• 3. Who are the people or groups?- people who don't want to cough as much when smoking their cigarettes.
• 4. What is their point of view around this specific experience? - to let people know that LUCKIES are less irritating on your throat than others.
• 5. What are their goals?- getting people to buy their cigarette.
• 6. What are their assumptions? What are their perceptions?- that if people think they are less irritating on your throat causing you to couch less that people will buy them.
• 7. Are there conflicts? Is there cooperation?- yes there are conflicts because people will believe it and cooperate and buy the product.
• 8. What are the outcomes?- people will become curious about the product and buy the cigarettes 

Week 2 EOC: Red Bull AD

Red Bull is an energy drink company created in 1996. Red Bull is a company that focuses on bringing a new and better dynamic and really like to focus their attention on real life. They've been teamed up with Nascar, sponsor many extreme sport motorists such as Travis Pastrana and many others. Red Bull is said to be a "youthful" drink and sends their message mainly to the youth of today but seem to have changed they ways and now seem to be sending their messages to people of all ages. Red Bull obviously doesn't give you real wings but what it means is to "get your balls back" and that with red bull you can do anything which I guess is a really cool message to send to anyone at any age.